General Business

Individuals who enjoy analyzing problems and creating solutions from a broad organizational perspective rather than a specific functional area should consider this business major. Generalists with an ability to see the "big picture" are becoming more important in today's business environment. The general business major at St. Mary's University is a nonspecific degree plan allowing students to perform effectively in various functional areas. The general business degree prepares students for a people-oriented career that requires excellent communication skills and the ability to work well in groups.

General business is designed for students who want a broad range of business courses and considerable flexibility in choosing electives. Courses are drawn from all the business disciplines offered at St. Mary's University's Bill Greehey School of Business. The number of courses that satisfy the elective requirements of this major is extensive, offering students a great deal of latitude in tailoring their academic experience to their unique interests.

Unlike other majors that specialize in specific functional areas, the general business major prepares graduates for management positions and a broad range of career options, including starting a business, managing a family business, entering a management training program in a large company, and preparing for graduate school.

General Business Course Descriptions

Courses are drawn from all the business disciplines offered at St. Mary's University Bill Greehey School of Business. See the Degree Plan, and you will be referred to the respective major area for information about a specific course.

Regarding General Business Electives

The number of courses which satisfy the Elective requirement of this major is extensive, offering the student a great deal of latitude in tailoring his or her academic experience. The list of these electives is included on the Degree Plan page, along with a few guidelines.

Degree Plan

Junior Year

FallSpring
Corporate FinanceRisk Management
U.S. Bus. in Interdep. WorldG.B. Elective
Principles of MarketingManag. People & Orgs.
Management Inf. SysBusiness Statistics
Theology (3)E-Business or Managing Business Projects

Senior Year

FallSpring
Operations ManagementLegal Environ. of Bus.
EthicsManagement Consulting
Business Elective (3000 or 4000) (3)Business Policy
International Mgt.G.B. elective (3)*
PromotionHuman Resources Mgmt.
PL (3000 or 4000 ) (3)

Regarding General Business Electives

Choose any three courses from the following with no more than two from any one area.

Accounting
AC 3310 Intermediate Accounting I
AC 3341 Introductory Cost Accounting
AC 4350 Personal Income Tax

Entrepreneurial Studies
EP 4391 Business Plan Development & New Venture Creation
EP 4396 Small Business Growth & Management

Finance
FN 3330 Financial Institutions
FN 4320 Investments I
FN 4360 Financial Counseling
FN 4380 Employee Benefits Management

Human Resources
HR 4340 Training and Development
HR 4360 Compensation Management
HR 4370 Employee Relations Management

Information Systems Management
QM 3342 Database Management
QM 3340 Managing Business Projects
QM 4370 E-Business
QM 4340 Business Intelligence

International Business
IB 4351 International Finance
IB 4352 International Marketing
IB 4355 Managing in Cross Cultural Environments

Marketing
MK 3330 Consumer Behavior
MK 3370 Sales Management
MK 3380 Services Marketing
MK 4310 Advertising Management

Faculty

Cole

Edward G. Cole

Visiting Assistant Professor of Marketing
Director, Small Business Institute

Phone: (210) 431-2039
Email: ecole@stmarytx.edu
Full Bio Details
M.B.A. Pennsylvania State University, 1973
Prior to entering academia, Professor Edward G. Cole was an officer in the United States Army Medical Department and hospital administrator. He has taught for the U.S. Army/Baylor University program and at Trinity University. Prior to returning to academics in 1989 when he joined the St. Mary's University faculty, he operated his own market research firm.

Cole assumed the directorship of the Small Business Institute at St. Mary's University in 1992; his research interest is the application of management and marketing theory in a small business environment.

Mary Ann Murray, Ph.D.

Associate Dean and Professor of Quantitative Management
Phone: (210) 431-4268
Email: mmurray@stmarytx.edu
Full Bio Details
Ph.D., Texas Tech University, 1992
M.B.A, Texas Tech University, 1989
B.S., California State University, 1971

Mary Ann Murray, Ph.D., received her doctorate in production and operations management with a minor in statistics; she also holds an M.B.A. with a concentration in management information systems. Prior to joining St. Mary's University, Murray taught as a faculty member in the School of Business at John Carroll University. Since joining St. Mary's, Murray has served as department chairperson of the Department of Finance and Quantitative Management, as well as director of the Innsbruck study abroad program. Her teaching experience includes courses in production and operations management, quantitative methods, inventory and material management and production control systems and scheduling.

Murray's current research interests are in TQM applications and nonlinear applications to health care and education. She has been actively involved in many professional associations, including Decision Sciences Institute and the American Production and Inventory Control Society.

Recent works have appeared in "Business Process Re-Engineering & Management Journal," "International Journal of Health Care Quality Assurance," "International Journal of Quality and Reliability Management," "The CPA Journal," "Journal of Accountancy," "Journal of the Academy of Business Education," "Journal of College Teaching and Learning," "Journal for the International Academy of Case Studies," and numerous conference proceedings.

Charles N. Weaver, Ph.D.

Professor of Quantitative Management
Phone: 210-431-2029
Email: cweaver@stmarytx.edu
Full Bio Details
Ph.D., University of Texas at Austin, 1967
M.B.A., Southern Methodist University, 1959
B.B.A., Southern Methodist University, 1958

Charles N. Weaver, Ph.D., has taught business statistics, marketing and management for more than 40 years at St. Mary's University. He has written more than 200 journal articles and convention papers mainly on minorities and worker attitudes. His research has appeared in "Academy of Management Journal," "Monthly Labor Review," "Texas Business Review," "Quality Progress," "California Management Review," "Journal of Retailing," "Personnel Psychology," "Personnel," "The Personnel Administrator," "Public Opinion Quarterly," "Psychology Today," "Sociology and Social Research," "Social Forces," "Phylon," "Journal of Marriage and the Family," "Hispanic Journal of Behavioral Sciences," and "Journal of Applied Social Psychology."

Weaver has been a consultant for organizations in many industries including fast food, supermarkets, home building, automobile manufacturers and dealerships, newspaper, city governments, military (U.S. Air Force, Army, Navy, Corps of Engineers), pharmaceutical, cafeterias, banks, land developers, and advertising agencies. He currently limits his consulting to hospitals.

Weaver has published two books, Tqm: A Step-by-Step Guide to Implementation and Managing the Four Stages of Tqm: How to Achieve World-Class Quality.