St. Mary's University 1 Camino Santa MariaSan Antonio, TX 78228 +1-210-436-3011 St. Mary's Universitylogo William Joseph Chaminade St. Mary's University, Texas
The Catholic and Marianist University

Edward G. Cole

Deirdre Harkins Richards Professor of Free Enterprise  | Director, Small Business Institute



  • M.B.A., Pennsylvania State University, 1973
  • B.A., Pennsylvania State University, 1964


  • Business communications
  • Management consulting
  • Marketing research

Research Interests

  • Application of management
  • Marketing theory in a small business environment


Prior to entering academia, Edward G. Cole was an officer in the United States Army Medical Department and hospital administrator. He has taught for the U.S. Army/Baylor University program and at Trinity University. Prior to returning to academics in 1989 when he joined the St. Mary’s University faculty, he operated his own market research firm.

Cole assumed the directorship of the Small Business Institute at St. Mary’s University in 1992.

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