Research

Suzanne Cory, Ph.D.

Madison, T., Cory, S.N., and Persellin, M.B., "Educating Tomorrow's Accountants: A Survey of Employers' Perspectives on the Knowledge and Skills Required of Entry-level Accountants," Midwestern Business and Economic Review, Spring 2008, pp. 19-26 (in print 2009).
Martinez, Z. and Cory, S.N., "NABR: A Small Maquiladora with High Expectations," in Cases in Management: Indian and International Perspectives, forthcoming 2009.
Cory, S.N., Martinez, Z. and Kacer, R., "Texas Lone Star Connections," Journal of Business Cases and Applications, forthcoming 2009.
Cory, S.N., Wall Mullen, E. and Reeves, T.E., "Hispanic College Students' Perceptions of Members of Business Occupations: An Exploratory Study," Journal of Education for Business, forthcoming.
Cory, S.N., Reeves, T.E. and Beer, F.M., "Do Differences in Occupational Stereotypes Exist between Students in the U.S. and England?" International Journal of Business Research, Volume VIII, Number 2, 2008, pp. 247-254.
Cory, S.N. and Rezaie, B., "Women and the Engineering Major: The Stereotypical Engineer," The Journal of Women and Minorities in Science and Engineering, May 2008, pp. 141-157.

Brooke Envick, Ph.D.

"Business Plan Development for Service Ventures: Integrating Customer Service Experience Management," with Wall-Mullin, E., Proceedings of the Academy of Entrepreneurship, Tunica, MS, April 2008. Received the Distinguished Research Award, and was later published in Entrepreneurial Executive, Vol. 13, 117-125, Fall 2008.
Book - Achieving Dynamic Success through Entrepreneurial Intelligence, Lulu Publishing, July 2009.

Mathew Joseph, Ph.D.

Harmancioglu, Nukhet, Zach Finney and Mathew Joseph, Impulse Purchases of New Products: An Empirical Analysis. Accepted for publication in the Journal of Product and Brand Management, Vol 18, Number 1, 2009, pp 27-37.
Spake, Deborah., Mathew Joseph and Zach Finney. Urban Senior Citizens' Versus Rural Consumers' Views of DTC Advertising: A Preliminary Investigation. Accepted for publication in the Journal of Medical Marketing, Vol 9, Number 1, 2009, pp 21-28
Joseph, Mathew., Deborah Spake and Zach Finney. Consumer Attitudes towards Pharmaceutical Direct-to-Consumer Advertising : An Empirical Study & the Role of Income. International Journal of Pharmaceutical and Healthcare Marketing, Vol 2 , Issue 2, 2008, pp 117-133.
Joseph, Mathew., Deborah Spake and Dana Godwin. Aging Consumers and Drug Marketing: Senior Citizens' Views on DTC Advertising, the Medicare Prescription Drug Program, and Pharmaceutical Retailing. Journal of Medical Marketing Vol 8, Number 4, 2008, pp 221-228.
Joseph, Mathew., Deborah Spake, Kim Grantham and George Stone. A Critical Evaluation of the Service Learning Experience: Implications for Higher Education. Journal for Learning in Higher Education, Vol 4, Issue 1, Spring, 2008, pp 53-58.

Mathew Gilley, Ph.D.

Gilley, K. Matthew., Robertson, Christopher J., & Mazur, Tim. In press. "The Bottom Line Benefits of Ethics Code Commitment: Stakeholder Effects and Influences on Competitive Advantage." Business Horizons. Robertson, C.J., Gilley, K.M., Crittenden, V., & Crittenden W.F. 2008. "An Analysis of the Predictors of Software Piracy within Latin America." Journal of Business Research, 61: 651-656.

Jeffrey Johnson, Ph.D.

Johnson, Jeffrey E. and Royalty, Kent W. (2008). "NAFTA Employment Effect: A Critical Analysis Case Exercise," Hallway Case Journal.

Gail Kaciuba, Ph.D.

Activity-Based Management In A Medical Practice: A Case Study Emphasizing The AICPA's Core Competencies. Issues in Accounting Education. (Forthcoming). Dr. Charles Weaver
The Effects of Contact on the Prejudice Between Hispanics and Non-Hispanic Whites in the United States," Hispanic Journal of the Behavioral Sciences, Volume 29, No. 2, pages 254-274.
"Social Distance as a Measure of Prejudice Among Ethnic Groups in the United States," Journal of Applied Social Psychology, Volume 38, No. 3, pages 779-795.

Songbae Lim, Ph.D.

"Culture and Entrepreneurial Orientation: Multi-country Study" The International Entrepreneurship and Management Journal, Forthcoming.
"Suppliers' Participation in a Single Buyer Electronic Market," Group Decision and Negotiation, Forthcoming. (SSCI Journal)
"Entrepreneurial Orientation and the Performance of Service Business," Service Business: An International Journal, Vol. 3, No. 1, 2009.
"Factors Affecting the Performance of Entrepreneurial Service Firms," Service Industries Journal, Vol. 28. No. 7, 2008 (SSCI Journal)
"Factors Influencing Suppliers' Adoption of Private Electronic Market," Service Business: An International Journal, Vol.1, No. 1, 2007.

Zaida Martinez, Ph.D.

Martinez, Zaida, Brian Toyne, Jim Ball: "Catholic Social Teaching: Addressing Globalization in Catholic Business Education," Journal of Catholic Higher Education (forthcoming).

Eileen Wall Mullen, Ph.D.

Eileen A. Wall and Brooke Envick (2008), Business Plan Development for Service Ventures: Integrating Customer Experience Management,", The Entrepreneurial Executive, Vol. 13, pp. 117-125, 2008.
Eileen A. Wall and Leonard L. Berry (2007), "The Combined Effects of the Physical Environment and Employee Behavior on Customer Perception of Restaurant Service Quality," Cornell Hotel and Restaurant Administration Quarterly, Vol 48(1), pp. 59-69, February.
Leonard L. Berry, Eileen A. Wall and Lewis P. Carbone. "Service Clues and Customer Assessment of the Service Experience: Lessons from Marketing," Academy of Management Perspectives, Vol. 20(2), pp. 43-57, May 2006.

Prasad Padmanabhan, Ph.D.

Padmanabhan, P., & Sam Sedki, "The Role of China and the United States in the Global Economy of the 21st Century", with Padmanabhan. Published, International Business & Economics Research Journal, Volume 7, # 2, 33-45. (2008).
Padmanabhan, P, Karl Kampschroeder, Mary Ann Murray, and Nancy Ludwig, "The Stitch House: A Case of Entrepreneurial Failure". Journal of International Academy of Case Studies, Volume 14, Number 3, 2008.
Padmanabhan, P, Zaida Martinez, and Brian Toyne, "Integrating International Business and Liberal Arts Education: The Southern Cone Studies Program", Journal of Teaching in International Business, Vol. 18 (4), 2007, p. 37-55.

Richard Priesmeyer, Ph.D.

Over the past several years, Dr. Priesmeyer has developed a software system called Emogram that can measure the emotional response an individual has to any experience. Emogram has been validated by three doctoral dissertations and, recently, he has applied it to study the role of emotions in business settings and in university pedagogy.

"Using Measures of Emotions to Improve Work Climate, Products and Decision-Making", Journal of Management & Marketing with coauthor Suzanne Mudge, Ph.D.
"Measuring Emotions in a Distance Learning Environment", published in the International Journal of Learning (coauthors Suzanne Mudge, Ph.D., Cullen Grinnan, Ph.D. and Ray Wooten, Ph.D.).

Kent Royalty, Ph.D.

Royalty, K. and Ross, D. (2007), "NAFTA Chapter 11: 'Tantamount to Expropriation': Tantamount to Explosive," The International Trade Journal, 21 (3), pp. 299-327.
Royalty, K. and Ross, D. (2005) "Can Other Religions Boldly Go Where Only Scientology Has Gone Before? – A relatively new church pioneers a tax break for religious education." Journal of Legal Tax Research, 3 pp. 22-39.

Tanuja Singh, Ph.D.

Singh, Tanuja and Joe Cullinane, "Social Networks and Marketing: Potential and Pitfalls," International Journal of Electronic Marketing and Retailing (In Press).
Singh, Tanuja, Liza Veron-Jackson and Joseph Cullinane (2008), "Blogging: A New Play in your Marketing Game Plan, Business Horizons, Vol. 51, 281-292.
Singh, Tanuja, Alex Vamosi, and Mike Slotkin (2007), "Attitude towards Ecotourism and Environmental Advocacy: Profiling the Dimensions of Sustainability," Journal of Vacation Marketing Vol. 13 (2), 119-134.
Singh, Tanuja, Geoffrey Gordon, and Sharon Purchase (2007), "Marketing Strategies of Multinational Corporations: Empirical Evidence from the United States and Australia." Mid-American Journal of Business, Vol. 22(1), Spring, 31-44.

David Sommer, Ph.D.

Liebenberg, Andre, and David W. Sommer, 2008, Effects of Corporate Diversification: Evidence from the Property-Liability Insurance Industry, Journal of Risk and Insurance, Volume 75, Number 4: 893-919.
Powell, Laurence S., and David W. Sommer, 2008, The Role of Internal Capital Markets in Financial Intermediaries: Evidence from Insurer Groups, Journal of Risk and Insurance, Volume 75, Number 2: 439-461.